MOOSH

this speculative pop-up sold trip kits containing psychadelic mushroom tea and a passport of helpful trip suggestions and safety information. the passport and tea are packaged in branded kits that also contain a flavor tincture and sticker to cover your phone screen during your psychadelic experience. my team and I walked customers through the selection process and showed them the different varieties stocked by MOOSH.

I created the visual identity and helped conceptualize the product over the course of a four months.